


Speed up Festival Food Service
When it comes to festivals, let’s face it – customers can have high expectations, these events are often very busy and with that there can be some challenges to overcome. If you run a food business that caters to festivals and events, then you know that efficient food service ordering can only enhance the overall experience. So where to begin? Firstly, let's look at identifying the challenges.
Festival Food Service Order Challenges
Long-Wait Times
With food at festivals being a must, customers can sometimes face long-lines and wait times when it comes to ordering and receiving food.
Order Inaccuracy
There might be inaccurate orders from miscommunication between customers and vendors which leads to an even longer wait and further frustration.
Queue Management
The queues might be poorly managed, making the overall festival experience stressful. Some vendors might have limited technology to manage multiple payment options, which could be a nightmare for some festival goers.
Poorly Visible Menus
Customers often struggle to see or decide on menu options, especially when menus are not clearly displayed or available online. This can result in a longer time decision making at the till point, or even lost customers.
Technology that Transforms Negatives into Positives
Typically, these scenarios are what happens at festivals, but it doesn’t mean it has to be this way. Implementing the latest cost-effective innovation can transform your service levels. So, where to begin? We’ve chosen a few headline acts for our ERS Fest, which provide brilliant benefits when it comes to festival food service ordering.
mC-Print3 | Star
The mC-Print3 label and receipt printer from Star, is an ideal choice for food truck ordering at festivals. mC-Print3 can be used at the point-of-sale (POS), as an online order printer, or in food ordering and ticketing self-service kiosks.
In-built tools (Star CloudPRNT), within the mC-Print3 label printer series, enables food and drinks orders to be placed directly on a web-based app or online ordering platform which then prints directly in the bar, kitchen or food truck for accurate order management. Having an online ordering platform also gives customers a clear menu to order from.
Another benefit is that the mC-Print3 is ideal for integrating into self-service ticketing or food ordering kiosks, as it has a front exit for simple paper changes and ‘paper low’ status alerts.
BV420D-GL | Toshiba
Our next headline act is the BV420D-GL from Toshiba – a linerless label printer that can speed up your food processes. This printer offers fast, efficient printing with the ability to just peel and stick your labels, they can be applied to any humid or warm surface too.
Eliminate waste and downtime by only printing the length of the label that’s needed, this means less roll changes and more time serving valuable customers! By getting rid of label backing paper, you’re also helping the environment and reducing the risk of slip hazards too.
Shop BV420D-GL Linerless | Toshiba
EA660 | Unitech
Finally, we’ve chosen the EA660 rugged smartphone from Unitech. This device can help with food service ordering as it has inbuilt NFC/HF for taking payments and is approved for payments such as Softpay, this means the EA660 can take transactions at turnstiles or venues. The barcode imager is great too! It can read all major 1D and 2D barcodes should anyone have pre-paid for food.
Whilst there’s a lot to consider, there’s also a lot to gain from finding the right solution to better your festival food service experience. Modernising your processes can provide you with a boost in business. At ERS, we know every company is different, but with years of knowledge and expertise under our belt, rest assured our team will be able to help you find the correct solution to enhance your food service processes for your next event.